The love for what I do

Hi everyone!

I hope all is well with all of you.

A lot of people ask me what it feels like to have a company so I thought I would share some of my thoughts as well as my response here. I hope you guys get inspired after reading it.

It feels great to have a company that belongs to me and my husband. We don’t have any outside investor which means that we own the company 100%.

I love what I do and I wouldn’t change it for the world. I love fashion and design and it’s so enjoyable for me to do what I do. When we started I never thought we would become an international brand, but here we are and we get more and more famous day by day.

Leading a company has a lot of challenges as well as rewards. You can’t limit yourself to the conventional working hours which are from 8 a.m. to 5 p.m.;sometimes you have to work after 5 p.m. I sometimes work in the evenings. I always work at weekends. I always work on public holidays and I even work while on vacation, but the hard work pays off.

We receive a lot of emails from our customers who express their happiness with their orders. It is so rewarding to read their messages. It’s also rewarding each and every time we create a memorable piece for a mother, father, aunt, uncle or grandparent. In other words, it’s cool.

‘You live once so do what you like to do’ is my moto. When I wake up every morning, I never think to myself ‘Ugggg I have to go to my boring job again.’ Instead I am happy that I am going to work and that I get to do what I do. It’s a lot of fun for me to be able to be in touch with our fans, followers and customers and to be able to express myself. We work hard to fulfill our customers’ and our fans’ expectations and to also fulfill our own dream which is getting bigger. This business is our baby and we want to make sure that the baby grows.